The most important question in this story: is the focus on the customers you want to reach? Or is your interest more in the target group you should approach? Know who the real customer is. Your website visitors do not lie. This data shows which target group you should focus on! We look through the hypothetical glasses of your consumer in search of the perfect product-market fit.
We like to put yourself in the shoes of your target group. How? Brainstorming!
Walking the path of a customer together. From awareness to loyalty.
€ 400 / per session *
Who is your customer and what is their problem? These questions are the focus of this session.
*a session lasts approximately four hours.
€50 / hour
Research is being conducted into the right persona and customer journey. Apply your persona data to your own website. Know the right 'tone of voice'!
€50 / hour
A brainstorming session, followed by a tailor-made persona canvas that is validated through market research on existing or new data.